The Last Word on Power By Tracy Goss

"In their effort to succeed, today’s leaders will reinvent anything--anything but themselves, and this is why so many attempts to revolutionize business fail. Tracy Goss runs a course for executives so that they can reinvent themselves for the next “mission impossible,” and Goss has run this highly successful course for the last fifteen years.

Do you want to do work that is worthy of your time and talent? Do you want to make your mark on your industry, company, or within your community? Are you satisfied with the fact that reengineering, quality improvements, and other changes never really make a lasting impact? Then you need to go beyond the techniques of improvement and learn the skills that it takes to be extraordinary. The power to be extraordinary is not one we are born with. Rather, it is a power that one can learn, and Tracy Goss helps executives realize this power. Here in this book for the first time, Goss makes her coursework available to the general reader.

Goss’s unique methodology shows how you how “you can put at risk the success you have achieved for the ‘possibility’ you can be.” She positions executives to take on the future that they dream about. She teaches how to behave differently so that you are free of past constraints. She shows how you can be at home in the environment in which you are constantly surrounded by threats, and how to transcend the ordinary to make the impossible happen. Her work has resulted in many important life changes and organizational reinventions worldwide."

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About the Author

"Tracy Goss is an internationally recognized consultant, author, and lecturer and the foremost authority on Executive Re-invention. Her award winning book, The Last Word on Power: Executive Re-invention for Leaders Who Must Make the Impossible Happen is a must-read for corporate executives or any leader who must acquire the power to go beyond continuous improvement and make the impossible a reality.

Ms. Goss is President of Goss-Reid Associates, a management consulting firm based in Austin, Texas. She specializes in working with Chief Executive Officers and their senior management teams worldwide to invent and strategically plan an ""impossible future""; and to ""re-invent"" themselves and their organizations to successfully lead their industry into that future. Her unique ""Re-invention Methodology"" is a series of seven specific transformations in which leaders acquire a new core competency--the ability to deliver a unique process designed to identify and produce, on a consistent and predictable basis, results that are deemed ""desirable but impossible"". Over the past fifteen years, Ms. Goss has introduced the strategic thinking principles and practices of Executive Re-Invention to visionary leaders in many industries. Her clients include major U.S. and international communications, technology, banking, chemical, and retailing companies.

Ms. Goss is a 2006 recipient of the business leadership award, ""Keeping America Strong"". She is a graduate of Emerson College in Boston, Massachusetts, and the Mastery of Management, a graduate program taught by the faculty of Darden Business School at the University of Virginia. She has written for The Harvard Business Review and lectured to audiences worldwide. "